For a complete list of brands and for more information, visit. The P&G Fabric Care category includes brands such as Tide ®, Downy ®, Gain ®, and Bounce ®. Tide ® HE Turbo Clean™ Powder Laundry Detergent Tide ® HE Turbo Clean™ Liquid Laundry Detergent
To learn more please visit, Tide ® PODS™ HE Turbo Clean™ Tide HE Turbo Clean™ liquid detergent and 57-count Tide Pods HE Turbo Clean™ respectively).
(*pricing is at the sole discretion of the retailer. Suggested retail prices range from $7.99 - $15.99.* The following products will be available in retail outlets nationwide beginning in February 2015. HE washers can deliver the results they promise when used correctly and with basic education, consumers can achieve the results they sought when they purchased their machines. With 80% of respondents reporting that they purchased their HE machine for water and energy efficiency and nearly half of respondents reporting they wish their machine would wash their laundry faster, it is critical to use a specially-formulated low-sudsing HE detergent like Tide HE Turbo Clean™ to achieve time and water savings. Instead of guessing, now the liquid caps and powder scoops provide guidance for how much detergent to use for large and extra-large loads like those in HE machines. While 81% of consumers agree that they can fit more laundry into every load, only 33% report that they follow detergent package labeling and measure their detergent dose accordingly, with nearly 1 in 5 consumers admitting that they “guess how much to use based on the load size.” It is therefore critical that consumers, 29% of whom wish their HE washer would get their laundry cleaner, carefully measure the correct dose of detergent based on their load size and detergent labeling to achieve the clean they desire. With these much larger loads comes 45% more soil, requiring more detergent to achieve a thorough clean, especially in large and extra-large HE loads. HE Washers are up to 40% larger than traditional top loading washers and can accommodate much larger loads up to 30 bath towels in a single load. The Smart Suds™ technology in HE Turbo Clean™ detergents won’t carry over suds, meaning that an HE washer won’t go into additional rinse cycles that can add up to 25 minutes to cycle time and waste up to 10 gallons of water.Īchieving a Thorough Clean in a Larger Machine
In fact, when faced with the prospect of doing all of the laundry in their house, more than 25% of respondents would rather do their taxes! That might be because when an HE machine detects excess suds after completing a first rinse cycle, it will add more rinse cycles. It’s no surprise that respondents to a recent survey conducted by P&G Fabric Care ii (NYSE:PG) cited laundry as the most time consuming household chore. iĭesigned to address the issues consumers most commonly face with their HE machines, HE Turbo Clean™ detergents will save time, water and energy using proprietary, quick-dissolving Smart Suds™ technology that helps prevent HE Machines from running additional rinse cycles. A first-of-its-kind, the HE Turbo Clean™ formula is now available in Tide liquid detergent, Tide Pods pacs and Tide powder formula and is the #1 recommended detergent by leading HE washer manufacturers. This is why P&G Fabric Care is introducing a new standard in HE Detergents, HE Turbo Clean™, to deliver the best clean from HE machines. While it is common belief that all detergents labeled with “HE” are safe for an HE machine, not all HE detergents are created equal. While many consumers purchase new HE appliances with the intention of saving time, water and energy, many don’t realize that using the wrong detergent and incorrect dose is actually counterproductive, adding significant time to their wash cycle and impacting cleaning results. HE Washing Machines are among the most sophisticated appliances in the home, designed to make more than 100 decisions per hour, with more technology than that which fueled the first lunar landing.
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